Facebook is a major source of referral traffic for millions of websites. The social media giant is, for better or for worse, a massive hub of activity for billions of people worldwide. It’s not just a place for users to …
Read more...The conversion rate you see from Facebook ads will vary over time. Sometimes it fluctuates from hour to hour, from day to day, or from ad to ad. It’s really quite tricky to keep it stable, which is why ads …
Read more...Retargeting is a clever technique made possible by modern tracking technology and widespread use of social media. With it, you can boost pretty much every result you could want with your ads; more engagement, more clicks, more follows, and more …
Read more...The ability to boost posts on Facebook is a potentially powerful tool, but there are a lot of myths and misconceptions surrounding it.
One myth I’ve seen is that you should boost every post you make as a brand page. …
Read more...To some, the Twitter trending box is one of life’s inscrutable mysteries. For others, it’s an enigma that needs to be cracked. Others still think they have it figured out, and put their conclusions to use in their marketing.
In …
Read more...Boosting posts on Facebook is a common introductory way to get used to spending money for added value on Facebook, but that’s all it should be. Too man people mistake boosting posts for “simple” Facebook ads, not realizing that “simple” …
Read more...For years there have been rumors about the various ways that Facebook treats links on their platform. I’ve seen people claim:
- Linking of any sort will decrease your reach, because Facebook wants to keep people on their platform as long
When you’re running a business that deals in health supplements, you already have a lot of hurdles to jump.
- Health is a billion-dollar industry, so competition is insane for every possible niche.
- Health products have a sketchy history, and you