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Facebook Sales Dropping

We’re closing in on halfway through 2018 – yes, already – and the internet is changing all around us. In the wake of fake news and the massive Facebook privacy issues, a lot has been going on with that site. …

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Auto Liker Example

Diving again into the world of gray-hat marketing, let’s talk about Facebook-based auto-liker apps.

Auto-likers are pieces of software, either run on your computer or on the cloud (which is just someone else’s computer). Their entire purpose is to drive …

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Instagram Sales

Instagram, like most social networks, can be both a great and terrible place to try to sell a product. On the one hand, Instagram is the social network with the best engagement rates out of any of them, often by …

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Facebook Instant Article Example

Every time Facebook rolls out a new feature, changes an existing feature, or tweaks their algorithm, the one thing everyone wants to know is whether or not that change will affect their reach.

It’s a reasonable question. Reach is important, …

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Reach Dropping Off Facebook

In the wake of the 2016 elections and a lot of loss of trust in the platform, Facebook has been making a lot of changes. Some of the most recent changes have shifted the focus of the site even further …

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Like Button Engagement

A common thought in marketing is to simply find what’s performing the best, and then imitate it. This kind of trend-following works, though it’s often mediocre. Why?

Essentially, when you’re following what is already working the best, you’re not at …

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Twitters Algorithm

Twitter as a platform can sometimes be a somewhat stunning reminder of just how many people there are in the world. Twitter only encompasses about 70 million monthly active users. The world itself has 7.6 billion people in it, or …

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Post Job on Page

There are two ways you can advertise a job opening on Facebook. If you have a job opening, you can do a heck of a lot worse than advertising on a site that has two billion users, right? Of course, …

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Buffer Logo

Along with tools like IFTTT and Zapier, Buffer is one of the core components for a ton of excellent do-it-yourself automation apps. Using Buffer as an intermediary between your automation engine and your social media platforms has long been a …

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Zapier Buffer

If you want to keep a Twitter account active, but you don’t want to pay for a high-end automation service, content curation engine, or a similar service, you can set something up on your own.

As with any such …

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