Facebook is focusing more on friends and family, which inevitably means they’re giving businesses even less reach than before. While it’s only a matter of time before they drive off businesses entirely, they’re still a social media juggernaut, and they’re …
Read more...At this point, we’re all used to the way Facebook works. You want to share something on the site so you go to make a post. You paste in your link, wait for the preview to generate, type your post …
Read more...Twitter is a fantastic platform fraught with peril. On the one hand, it’s one of the best social networks available for customer service and brand engagement. On the other hand, it’s very easy to fall into a Twitter hole and …
Read more...Facebook, like most other PPC networks, has no set minimum to the cost of a single click in their ads system. Therefore, logically, the smallest possible charge for a single click is the smallest possible amount of currency: one cent. …
Read more...Instagram has a hazy relationship with third party apps. On the one hand, they have an API that developers can access, and a whole mess of developer documentation in their help center. On the other hand, until very recently, they …
Read more...2018 is proving to be an interesting year for Facebook marketers, and not in a good way. In fact, a lot of advertising agencies are calling a January algorithm update the “nail in the coffin” for certain types …
Read more...We’re closing in on halfway through 2018 – yes, already – and the internet is changing all around us. In the wake of fake news and the massive Facebook privacy issues, a lot has been going on with that site. …
Read more...Diving again into the world of gray-hat marketing, let’s talk about Facebook-based auto-liker apps.
Auto-likers are pieces of software, either run on your computer or on the cloud (which is just someone else’s computer). Their entire purpose is to drive …
Read more...Instagram, like most social networks, can be both a great and terrible place to try to sell a product. On the one hand, Instagram is the social network with the best engagement rates out of any of them, often by …
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